

Yellow River Trading was officially established in 2018, evolving from its predecessor, West Lake Trading, which was founded in 2010. Following a sponsorship transition and in response to the company’s continuous expansion and evolving business needs, the company was restructured and rebranded as Yellow River Trading, marking a new chapter in its development journey.
Founded by Chen Junheng, who has lived in Qatar for more than 18 years, the company has built a strong foundation through extensive experience in international trade and deep-rooted local partnerships. Mr. Chen currently serves as Vice President of the Qatar Chinese Overseas Association and as an Overseas Member of the 9th Committee of the Shaanxi Federation of Returned Overseas Chinese.
Over the years, Yellow River Trading has steadily grown into one of Qatar’s well-recognized Asian food and retail enterprises, specializing in food importation, retail operations, catering services, and supply chain management. The company is committed to delivering high-quality products and authentic Asian culinary experiences to both local and international consumers.
In 2026, Yellow River Trading proudly launched its new flagship store and restaurant at Souq Waqif — one of Qatar’s most iconic cultural and tourism destinations. The opening of this landmark location represents a major milestone in the company’s development and further strengthens its vision of integrating modern Asian retail and dining culture into Qatar’s vibrant multicultural market.
Under Mr. Chen’s visionary leadership, Yellow River Trading continues to expand with a strong focus on innovation, quality, and customer experience, while actively promoting deeper commercial and cultural exchanges between China and Qatar.








Yellow River Supermarket specializes in offering a wide variety of high-quality products, including premium seasonings, dried goods, authentic snacks, fresh produce, and daily essentials. To meet the diverse needs of our customers, we not only provide traditional Asian ingredients but also introduce locally demanded specialty products, ensuring you can enjoy authentic Chinese and Asian flavors even while abroad.
Beyond our extensive grocery selection, we are proud to offer a complete range of non-food items, including specialized cookware, household goods, and daily lifestyle essentials to fully support your home and kitchen needs.
Two Convenient Locations to Serve You
We are delighted to welcome you at either of our two premier branches in Qatar:
Interactive Dining & Leisure
The Yellow River experience goes far beyond the grocery aisles. Both of our locations feature distinct spaces designed to delight your senses:






Yellow River operates a vibrant Asian Food Counter concept designed to provide customers with convenient, delicious, and high-quality dining experiences while shopping. Combining authentic Asian flavors with modern quick-service convenience, the food counter has become a popular destination for both local residents and international visitors.
The menu features a diverse selection of Asian cuisines, including freshly brewed coffee and juices, Japanese sushi, Korean specialties, Filipino dishes, Thai cuisine, Cantonese dim sum, and traditional Chinese regional favorites such as Shaanxi “Saozi Noodles,” “Roujiamo,” and “Liangpi.”
In addition, the company’s newly opened flagship location at Souq Waqif proudly introduces its signature self-service Malatang experience — one of the store’s most distinctive highlights. Customers can freely select from a wide range of fresh ingredients, including vegetables, seafood, meats, noodles, and tofu products, which are then cooked in flavorful custom soup bases to create a personalized dining experience. This interactive and trendy dining concept has quickly become highly popular among young consumers, tourists, and food lovers seeking authentic Chinese street-food culture in Qatar.
Through its continuously evolving food offerings, Yellow River Trading remains committed to bringing authentic Asian culinary culture to Qatar while creating a dynamic and enjoyable shopping and dining environment for customers from around the world.







Yellow River’s organic vegetable farm focuses on producing fresh, green, and environmentally friendly organic vegetables. The farm employs natural farming methods without chemical fertilizers or pesticides, ensuring customers receive high-quality, natural, and healthy produce.
Committed to sustainable development, the farm strives to achieve harmony between agricultural production and ecological conservation. From field to table, our vegetables remain fresh and reasonably priced, meeting local consumers' demands for high-quality organic produce while promoting a healthy lifestyle.








Yellow River Trading excels in providing efficient, convenient, and professional services in the areas of graphic printing and office supplies wholesale.
Graphic Printing: Services range from small-scale personalized customization to large-scale corporate printing, ensuring high-quality and timely production.
Office Supplies Wholesale: As a leading office supplies wholesaler in Qatar, we offer a wide selection of office products, stationery, and consumables to meet the diverse needs of businesses, educational institutions, and individuals.
Our products are competitively priced and supported by flexible delivery services and superior after-sales support, ensuring efficient and convenient daily operations for our customers.





Yellow River provides professional door-to-door logistics and customs clearance services, offering comprehensive logistics solutions from China to Qatar. Services include:
Leveraging strong supply chain management capabilities and an advanced logistics network, we ensure each shipment is delivered quickly and securely.
Our services cater to cross-border e-commerce, international trade, and corporate logistics needs, providing one-stop solutions to address complex shipping challenges. Whether for small parcels or bulk shipments, we deliver tailored logistics plans to help clients achieve their business goals in the most cost-effective way.
We strive to stay in communication with our clients. Have a question about our business, or want to see if we match your specific needs? Send us a message, or give us a call. We're always happy to meet new customers!
Head Office : Building No. 70, Street No. 3028, Zone 91, Birkat Al Awamer, Doha - Qatar
Tel : +974 40399388
If you're interested in one of our open positions, start by applying here and attaching your resume.
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